Turning the conventional upside down can create news.

Former Emmy winning reporter Jeff Crilley shows how one church did that with a reverse collection plate...

Former Emmy winning reporter Jeff Crilley shares a clever marketing technique used by Papa John's Pizza...

Former Emmy winning reporter Jeff Crilley shares his prescription for getting free publicity...

Jeff Crilley is an Emmy Award winning Television News Reporter with decades of experience. In his seminars and book "Free Publicity", Jeff teaches how to get free publicity from the news media -- taught from the Reporter's perspective.

Jeff speaks from experience, he has crafted local stories that have been televised nationally through outlets including CBS and Internationally through outlets including CNN.